Marketing Concepts: — Salesforce Marketing Cloud
Feb 11, 2025
- Marketing Concepts: 28%
- Describe key components of a marketing strategy and how they align with the overall marketing purpose.
- Given a scenario, identify key requirements for implementing an effective email opt-in process in a marketing campaign.
- Recall the regional nature of privacy laws with respect to the subscriber base in order to uphold privacy standards in the context of marketing.
- Given a scenario, provide examples of basic email goals, metrics, and relative value in assessing the success of a marketing campaign.
- Given a customer experience scenario, summarize the type of content and message conveyed to the target audience.
- Craft Effective Marketing Emails
- Follow Legal Compliance Guidelines
- Improve Email Deliverability
- Acquire New Subscribers
- Engage Your Subscribers
