Marketing Cloud Engagement #SFMC

Tarun Gupta
2 min readFeb 11, 2025

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Marketing Cloud Engagement is an any-size business solution. Whether your company is a team of 10 or a team of 10,000 in 10 countries, you can use Marketing Cloud Engagement in a way that fits your company’s needs.

Marketing Cloud Engagement is currently available :

1. Basic
2. Pro
3. Corporate
4. Enterprise.

It’s important to know what edition you purchased so that you understand what products and features are included in your account.

How Marketing Cloud Engagement accounts are structured and identified.

The Marketing Cloud Engagement edition your company purchased dictates the type of tenant you’re working with. You’ll encounter the term tenant when reviewing Marketing Cloud Engagement documentation, and it helps to understand how your account is structured.

Credit : Trailhead Content Image

Your initial account name is set at the time your Marketing Cloud Engagement account is provisioned for you. A unique member identification code, or MID, is assigned to every account (whether it’s Core, Enterprise, or Agency) and any associated child accounts. The MID value identifies that entity. So, depending on your Marketing Cloud Engagement edition, tenants can include single or multiple MIDs

  • An Enterprise 2.0 tenant includes multiple MIDs for Enterprise-edition accounts.
  • An Enterprise tenant includes multiple MIDs.
  • A Core tenant includes a single top-level account with one MID.
  • An Agency tenant includes only the top-level account. Each associated client account unit is a separate tenant.

There are a few ways to locate the Account Name and MID after you log in to Marketing Cloud Engagement (using your credentials at https://mc.exacttarget.com).

Option 1: Your account name is located immediately to the left of your username in the top corner of the Marketing Cloud Engagement interface. Hover over your account name to see the MID.

Option 2: Under your username, navigate to Setup. Use Quick Find to navigate to Account Settings. You can find the Account Name and MID listed as the Account ID.

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Tarun Gupta
Tarun Gupta

Written by Tarun Gupta

Salesforce Marketing Champion | Founder & CTO at Vivaansh l Consultant of Salesforce , Slack, Tableau | Community Leader #Slack #Salesforce #MomentMarkters

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